We base our fee structure calculated on
the average amount of hours that it takes to create, develop
and effectively manage a successful and profitable Adwords
campaign.
We charge a fixed monthly fee for
campaign management. The fee is determined by the expected
size and complexity of your campaigns and is agreed in advance.
All of our clients enjoy the same high standards of service,
regardless of whether their advertising budget is a few
hundred pounds per month or several hundred pounds per day.
Our approach allows us to focus on delivering
the best possible value for money for your ad spend.
We do not believe in delivering hundreds of visits to your
site each month if this traffic is not well targeted or
unlikely to result in new business for you. If we don't
think it is appropriate for you to spend your full budgeted
amount, we'll tell you.
Our fee structure ensures our charges reflect the actual
effort required to run your campaigns. Some of our clients
have complex programmes requiring very active daily management,
yet have a low budget. Others have straightforward campaigns
that change infrequently, but a high level of spend. By
charging a fixed fee (instead of a percentage of ad spend)
we are able to offer good value for money to both.
Each month we provide a single, itemised
invoice detailing our management fee and the pay per click
charges for that month, which are passed on at cost. A full
breakdown of your campaign spend is provided in your monthly
reports.
If you'd like to find out more about our
charges, feel free to give us a call.
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